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The Ultimate Marketing Guide

Marketing Tips for Start-ups The truth is…. most start-ups are bootstrapping their way towards growth. With limited budgets, most entrepreneurs are forced to get creative and often don’t know where to start in terms of advertising and promotion.  How do you decide where to focus your marketing efforts? Where do you allocate your budget? These…

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The Perfect Company Name

How to Pick the Perfect Company Name You are an aspiring entrepreneur starting a small business but are having a hard time finding a suitable company name. Have no fear! We’ve compiled a few helpful tips to help make the brainstorming process a little easier. Clarity Your brand name’s feel and sound should imply what…

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Facebook vs. Google Adwords: Which is better?

In an ideal world we all have buckets and buckets of money to spend on all types of marketing platforms. Coming back to reality … this is usually not the case. When your business is ready to start online marketing there are 2 marketing giants that are ahead of any other online marketing strategy: Facebook…

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